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loss-leader

英 /ˈlɒs liːdə(r)/美 /ˈlɔːs liːdər/
  • n.
    （为吸引顾客而）亏本销售的商品

双语例句

  1. Association rule mining may help making many business decisions such as catalog design, cross-marketing, and loss-leader analysis.
    关联规则挖掘可以帮助许多商务决策的制定，如分类设计、交叉购物和贱卖分析。
  2. Of course, YouTube won’t say it’s turning its back on user generated content, the same way Max Levchin said calling UGC a loss-leader was “too harsh” a few months ago.
    当然， YouTube不会说这是背离UGC用户生成内容（宗旨的），几个月前马克斯列夫齐恩也表示，称UGC是赔本赚吆喝的大甩卖（loss-leader）“过于严厉” 。
  3. Hoskins does not expect a huge profit from the cookies, viewing them more as a loss leader.
    霍斯金斯没有指望从曲奇饼上赚大钱，更多的是将其作为吸引顾客而亏本出售的商品。
    来自《柯林斯英汉双解大词典》

网络短语

  • loss leader
    亏本出售商品；亏本出售的商品；亏损拳头商品；特价商品
  • loss leader philosophy
    亏本招徕方式；赔本招揽方法
  • Loss-Leader Pricing
    牺牲品定价
  • loss leader strategy
    优惠策略
  • Loss Leader Pricing Strategy
    亏本销售定价策略

英英释义

  • n.a featured article of merchandise sold at a loss in order to draw customers

词源

  • loss-leader为招徕顾客而低价出售的商品
    比喻用法。